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How do we get people to visit Deadwood, SD?
We show city folk that it’s the only place to escape to when you want to ditch routine and embrace the lawless, Wild West spirit.

visit deadwood, south dakota

out of home

BRAND STUNTS

The Wild West spirit of Deadwood is anything but dead as

they take over the streets of nearby Denver, Chicago, and Minneapolis.

STUNT 1/3

Gold Rush

On a street in downtown Minneapolis, we’ll park a wagon full of “gold” and invite people to be an outlaw by stealing a piece of the loot. Those that do are rewarded a chocolate gold coin and a chance to win a trip to Deadwood.

Cowboy Stampede

A thundering stampede of cowboys will take over the downtown streets of Chicago,

leaving pedestrians with a spectacle that

makes them stop in their tracks.  

STUNT 2/3

STUNT 3/3

The Deadwood Quick Draw Challenge

consists of dual-styled arcade games in downtown Denver where contestants 

compete over the course of a week to

win an all-inclusive trip to South Dakota.

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